2-Hour Marketing Strategy Session Hub

A guided Notion workspace to run your full marketing strategy session: define your ICPs, key messages, test hypotheses, and build a 4-week plan

What’s inside:
✅ full Notion template for a 2-hour marketing strategy session
✅ step-by-step facilitator guide (questions + tips for each section)
✅ pre-filled examples
✅ 4-week experiment tracker with go/kill thresholds
✅ brand voice & messaging framework
✅ reflection section to capture insights

How it looks like:

You’ll achieve:
• сlear understanding of your top ICPs (Ideal Customer Profiles)
• 1–2 key messages per ICP with real proof points
• 5 validated hypotheses to test immediately
• 2–3 ready-to-launch marketing channels
• a 4-week plan with measurable metrics and decision gates

Perfect for:• startup founders preparing to launch or raise a round
• solo marketers building go-to-market foundations
• growth teams testing hypotheses before building a full strategy
• anyone tired of messy brainstorms and debates about untested ideas

How it works:
1️⃣ duplicate the Notion template
2️⃣ invite your team, co-founder or client
3️⃣ follow the 11 guided sections (120 min total)
4️⃣ leave the session with a clear 4-week test plan and next actions


Why it works:
This hub combines five proven frameworks used by top growth teams:

• Jobs To Be Done: know exactly what outcome your customer expects
• Positioning: see yourself through your buyer’s eyes
• Lean Experiments: test fast, learn faster
• Behavioral Design: make first steps easy
• Evidence-Based Thinking: build strategy on data, not opinions

Validate your first growth strategy before hiring an agency. Structure your ideas, test real hypotheses, and make data-driven marketing decisions in 120 minutes🚀